Mark Couvillion

Hello, I'm Mark.

I’m a proven leader in user experience design and optimization strategy. I direct problem-focused, user-centered design solutions to optimize user experience and the goals of Fortune 100 clients and smaller organizations alike.

My methodology is anchored in a “test and learn” framework to solve root problems with design, interaction, and user flows. I use quant’ and qual’ data to identify and validate these problems, inform the proposed solution/design, and evaluate the measurable impact of those solutions. My adeptness in user interaction, prototyping, and team development has consistently boosted design quality and team performance, reflecting a solid track record of innovative problem-solving and mentorship.

Sample Work

Protected: Creating A Value Proposition

Protected: Creating A Value Proposition

Optimization, Product, Prototypes, Purchase Funnel
Protected: Taxonomy & Navigation Redesign

Protected: Taxonomy & Navigation Redesign

Navigation, Optimization, Product, Purchase Funnel, Redesign, Retail, Strategy, User Flow, Visual Design
Protected: Complete Site Redesign

Protected: Complete Site Redesign

Navigation, Product, Purchase Funnel, Redesign, Retail, Strategy, User Flow, Visual Design
Protected: Information Architecture & Navigation Redesign

Protected: Information Architecture & Navigation Redesign

Navigation, Optimization, Product, Prototypes, Purchase Funnel, Redesign, Retail, Strategy, User Flow, Visual Design

Clients

Testimonials

Skills

Optimization Strategy

User Experience Design

A/B/multivariate Testing

UX Research & Testing

Design Leadership

Design Thinking

Wireframe & Prototype Design

Information Architecture

User Journey Mapping

Competitive Analysis

Accessibility Standards

Data Visualization

Photography

Industries

Retail - Ecommerce

Fin-Tech

Automotive

Insurance

Technology

Telecom

Entertainment

Energy

Healthcare

Professional Sports